Idea
FORMAT: music video.
I had always planned to do a music video to the song Bury a Friend by Billie Eilish however I changed it to Rihanna's song Russian Roulette. I chose this song because I really love the song and what it has to tell, I heard this song at a dance show and as a dancer myself it really inspired me to make this video.
The main idea is about a girl who is being pressured into playing Russian Roulette. This goes along with the theme 'Lost and Belief' as the girl is lost to whether she plays the game or not and belief that she wont die when playing Russian roulette. I've always liked to show a story in whatever I do so for my FMP I decided to show a story within a music video. My style of working with video is to explore narrative and tell a story as the method of explaining the music lyrics.
TARGET AUDIENCE
I had always planned to do a music video to the song Bury a Friend by Billie Eilish however I changed it to Rihanna's song Russian Roulette. I chose this song because I really love the song and what it has to tell, I heard this song at a dance show and as a dancer myself it really inspired me to make this video.
The main idea is about a girl who is being pressured into playing Russian Roulette. This goes along with the theme 'Lost and Belief' as the girl is lost to whether she plays the game or not and belief that she wont die when playing Russian roulette. I've always liked to show a story in whatever I do so for my FMP I decided to show a story within a music video. My style of working with video is to explore narrative and tell a story as the method of explaining the music lyrics.
I decided to have my target audience as 13-21. Due to the themes as their is a a gun in the video, even though there is no shot of the gun being fired it still indicates the use of the gun, my video will be rated 12 upwards
12A is suitable for people under 12 but will need adult supervision as there may be scenes that will disturb them. I chose 13-21 because the song and music video suggest violence with the gunshot but does not show it. The gunshot is a theme that a young child should not experience, this is why it is rated 12A.
After research I found that the ethnicity groups are going to be varied as she is popular across the world however, she is most popular in Brazil, France and the United States of America. The age of people that most commonly like Rihanna are between the ages of 12-20. However, for my music video my age range is 13-21 because at the age of 13 you have a lot more of an idea of what is going on in the world also you start to mature. With gender of audience, they will typically be female however there is always people outside the demographic of the typical female fans as their will be male fans as well.
With sexuality, there isn’t really a ‘main’ group of people any sexuality can like her music. The majority of her fans would be working class however, any class can like her music it isn’t based on whether you’re working class, middle class or upper class. With lifestyle young people are not going to have jobs and if they do it is going to be minimum wage; they are also going to be living at home with their parents.
Fashion-wise they aren’t really going to have their own style they would be following trends set by Rihanna. Their social habits are going to be staying online to keep up with Rihanna as she has a huge number of followers on Twitter and Instagram.
The current record company that 'own' her is Roc nation.
After research I found that the ethnicity groups are going to be varied as she is popular across the world however, she is most popular in Brazil, France and the United States of America. The age of people that most commonly like Rihanna are between the ages of 12-20. However, for my music video my age range is 13-21 because at the age of 13 you have a lot more of an idea of what is going on in the world also you start to mature. With gender of audience, they will typically be female however there is always people outside the demographic of the typical female fans as their will be male fans as well.
With sexuality, there isn’t really a ‘main’ group of people any sexuality can like her music. The majority of her fans would be working class however, any class can like her music it isn’t based on whether you’re working class, middle class or upper class. With lifestyle young people are not going to have jobs and if they do it is going to be minimum wage; they are also going to be living at home with their parents.
Fashion-wise they aren’t really going to have their own style they would be following trends set by Rihanna. Their social habits are going to be staying online to keep up with Rihanna as she has a huge number of followers on Twitter and Instagram.
The current record company that 'own' her is Roc nation.
Due to the themes i want to include in my music video i decided to research into the BBFC about how certificates work and how they are awarded. From this I found out that it's most likely that my music video would fit into the 12A category as when violence is shown but it never goes into detail so no blood should be shown.
12A also consists of discrimination for example aggressive discriminatory behaviour/language will not be used. As my music video also contains 'threat' the BBFC state that there may be moderate psychological scenes.
When researching into my target audience I wanted to prove a point that anybody of any gender can listen to Rihanna and what I found out was that 64% are female and 36% are male. Even though the majority are female it still proves a point that anybody can listen to her.
12A also consists of discrimination for example aggressive discriminatory behaviour/language will not be used. As my music video also contains 'threat' the BBFC state that there may be moderate psychological scenes.
When researching into my target audience I wanted to prove a point that anybody of any gender can listen to Rihanna and what I found out was that 64% are female and 36% are male. Even though the majority are female it still proves a point that anybody can listen to her.
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